Quick Content Wins in Adobe Express Using Firefly

Come hang out and learn how to use Adobe Express and Firefly to create mockups and marketing content for a luxury handmade dog apparel brand (yes, it’s as cute as it sounds). This session will walk through the process of turning ideas into eye-catching designs—without overcomplicating things. Perfect for small business owners and designers who want to create content more quickly and easily!

Join the Adobe Live Discord: https://discord.gg/p48UBK3nX2

Juls is a Scottish brand designer and mentor, mum to two grown-up kids, two daft dogs, and one cat with attitude. She runs on tea and tidy typography: | https://www.instagram.com/designerinyourpocket_juls

Isabelle Poirier is a Brand Designer at IP Design in Ottawa, Ontario, Canada: https://www.behance.net/arty_izzy | https://www.instagram.com/arty_izzy

Subscribe to the Adobe Live YT Channel: https://bit.ly/adobeliveyoutube

Try out Adobe Express NOW: https://adobe.ly/tryAdobeExpress

Subscribe to Adobe’s Podcast: https://adobe.ly/inthemaking

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Join us LIVE on Behance: https://www.behance.net/adobelive

Music by Chillhop Music: https://chillhop.ffm.to/creatorcred

00:00 Start

0:55 Jules’ Introduction and process overview in Adobe Express

04:38 Project overview

06:47 Applying brand colors and style to copy

08:37 Using Firefly to make image that fits better

12:37 Incorporating the text into the new image

18:13 Remove background to bring dog in front of type

20:01 Pulling out “tails” to make it stand out more

23:41 Adding logo into design

24:37 Adding texture with blending modes

28:20 Chat Q&A is less is more with Jules’ work

31:49 Walkthrough of images and the prompts Jules used

36:27 Another Express composite walkthrough, impact the texture has on final result

39:42 Demo of how Jules added details back into the cutout boat using restore brush

42:34 Flipping through examples in Express and how Jules created them

44:16 Products examples, darkening background to help products pop

46:50 Jules transition from Canva to Adobe Express

50:24 Putting together a product example, remove background

52:45 How long it took to create all of the posts

55:03 Outro